7 Steps To Grow your Domain Authority

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Domain Authority is otherwise known as DA and it is a search engine ranking metric developed by Moz that predicts how likely a website is to rank in search engine result pages. Domain authority is a process of evaluating a website's ranking on a scale of 0 to 100, with 100 being the highest possible score. 

A website's domain authority can be categorized as poor, average, good, or excellent. A score above 60 is considered to be an excellent domain authority. The analysis provides insight into any weaknesses and areas where the website excels.

 

How to Increase your Domain Authority

Below are 7 steps you should take in order to increase your domain authority;

1. Implement Best On-Page SEO
2. Implement Best OFF-Page SEO
3. Build a Mobile-Friendly Website
4. Ensure proper Internal and External Linkable Structure
5. Reduce High Bounce Rate
6. Promotion of your website on Social Media
7. Enhance the Spead of your Webpages

Also read: 11 Common SEO Mistakes you Should Avoid

 

1. Implement Best ON-Page SEO

To optimize your website's search engine visibility, it is important to focus on all three types of SEO: Off-page, On-page, and Technical. Regularly updating your website with optimal On-page SEO techniques can provide a quick boost in rankings. Additionally, improving your website's SEO can not only increase its search engine ranking, but also enhance your domain authority.

 

2. Implement Best OFF-Page SEO:

Off-page SEO refers to the tactics used outside of your website to boost your search engine rankings. This can include getting your website or business name mentioned on other sites without necessarily including a link back to your site. Implementation of proper OFF page SEO will also help to increase your domain authority 

 

3. Build a Mobile-Friendly Website.

A mobile-friendly website is optimized to function seamlessly across all devices, without any changes or limitations in usability. Navigation drop-downs are minimized and Flash animation is avoided to ensure smooth performance on mobile devices. The majority of web users come from smartphones, So, ensure that your website is well-optimized and mobile-friendly. 

 

Also read: Best Guide for Keywords Usage in SEO

 

4. Ensure proper Internal and External Linking Structure

Internal linking is a technique used in on-page SEO to connect various elements of your website, such as posts, pages, categories, and images, based on relevance. This method allows visitors to navigate your website easily, and it must be properly done as it can help you to increase your domain authority. 

Creating external/backlinks is an effective SEO strategy that signals to search engines like Google that your website contains valuable content that other sites are linking to. This improves your website's relevance in search engine results. If both are done properly, your domain will gain more authority on search engines. 

 

5. Reduce High Bounce Rate

To reduce your bounce rate, first, you must understand how it works. Writing quality content is the first step and this will allow your visitors to spend more time on your website.

Try and understand your visitors and provides them better user experience. Being able to keep your visitors is a pointer to search engines and a call for better domain ranking.

 

6. Promotion of your website on Social Media

There are a lot of social platforms you can use to further promote your websites and content such as Facebook, Twitter, Pinterest, Reddit, quora, and so on. As long as you don't spam the websites, and your content is informative, you will get better domain authority.

 

7. Enhance the Spead of your Webpages

The longer it takes for your website to serve information to visitors the quicker they will leave. The speed at which your website loads data is hence important to the ranking and success of your website.

 

Also read: Ultimate SEO Guides for Ranking in 2023

Also read: 12 Ways on How to Improve SEO Rankings

Domain & Domain Authority Frequently Asked Questions

Does domain authority affect SEO?

A higher domain authority score generally corresponds to a higher search engine ranking, demonstrating the impact that domain authority can have on SEO results. For instance, a website with a DA score of 92 is expected to have its pages rank higher in search engines compared to a website with a score of 65."

 

Does traffic increase domain authority?

Having a higher number of backlinks and improved traffic can enhance domain authority. So, it is important to provide highly valuable and resourceful content. 

 

Does Bounce Rate Affect domain authority?

Bounce rate doesn't have a direct impact on organic search ranking, but it does indirectly affect other ranking elements that Google considers important such as slow page loading speed, low-quality design, poor mobile optimization, and so on.

A higher bounce rate leads to the loss of a greater number of potential customers, as visitors who leave quickly assume that your website has nothing relevant to offer and they depart without engaging further."

 

Suggest tool: Domain Hosting Checker

 

What are the 4 types of domain?

The four types of domains include;

• Generic Top-Level Domains (gTLD)
• Country Code Top-Level Domains (ccTLD)
• Internationalized Country Code Top-Level Domains (IDN ccTLD)
• Subdomain.

 

What is bad Domain Authority?

Domain authority score falls between 1 and 100. A high DA score implies a higher likelihood of ranking highly in search engine results, while a low score suggests a lower ranking and a potential decline in traffic. A domain authority score between 40 and 50 is considered average, a score between 50 and 60 is considered good, and anything above 60 is considered excellent.

1. gTLD – Generic Top-Level Domain
2. sTLD – Sponsored Top-Level Domain
3. ccTLD – Country Code Top-Level Domain
4. Infrastructure Top-Level Domain

 

Suggested tool: Domain Authority Checker

What is TLD?

The top-level domain (TLD), also known as the domain name suffix, is the final segment of a domain name. ICANN (Internet Corporation for Assigned Names and Numbers) is responsible for assigning and regulating TLDs. There are four types of TLDs recognized by iana;

 

Suggested tool: Domain Age Checker

 

Can anyone see who owns a domain?

Yes, you can see or check who owns a domain by checking up the domain WHOIS record. 

 

Which is the most cheapest domain?

It is a specific answer because you can buy cheap domain names form different domain registrars like Godaddy, Namecheap, domain,com, Bluehost, HostGator, and so on. 

 

Suggested tool: Domain into IP

 

What is domain abuse?

Domain abuse occurs when cybercriminals register domains with the purpose of committing phishing, spreading malware, and/or creating botnets. This type of malicious domain registration is a simple and efficient means for malicious actors to steal sensitive information, redirect website traffic, or sell counterfeit goods.

 

Suggested read: SEO and Everything in-Between

 

What's Next –

Start SEO Optimization. Analyze your website with Free SEO Optimizer

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Suggested reads:

Also read: SEO for Beginners – Ultimate Guide

Also read: RoadMap to Becoming An SEO Expert

Also read: 15 Top SEO Experts and Specialists

Also read: AI SEO – The Impact of Artificial Intelligence on SEO Strategies

Also read: Google Indexing and How Web Crawler Works

 

Where Can I Buy Domain Names?

Ready to buy your domain name? Buy

• through Godaddy
• through Namecheap
• through Namesilo
• through hostgator
• through bluehost
• through hostinger
• through OVHcloud US